Posts with tag 'Real Estate Marketing and Technology Magazine'
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13
Get Organized This Spring With An All-in-One Platform
Typically when we think of spring, we think of warmer weather, sun and flowers, and of course, spring cleaning. Spring cleaning has become a staple in many households and businesses during this time of year because it helps us get organized in time for summer. Summer is the busiest season for many things, including home buying, so getting organized is especially important for real estate industry professionals.
One of the simplest ways for your real estate business to get organized this spring is by utilizing an all-in-one marketing technology platform. Here are some reasons why:
All Your Lead, Prospect, and Customer Data is Stored in a Database
10
Old Colony, REALTORS®: Staying Innovative While Upholding Tradition
Old Colony, REALTORS®, a West Virginia-based brokerage, has been innovating for more than 79 years all while maintaining the same values, traditions, and quality of service they introduced those many years ago.
Old Colony, REALTORS® got its start as a small real estate company in Charleston, West Virginia in 1944. Over the years, they have had affiliations with numerous franchises, such as Coldwell Banker in the 1980s. They even merged with Homefinders, Better Homes and Gardens in the 1990s, becoming Old Colony, Better Homes and Gardens. However, in 2006, they dropped all their franchise affiliations after seeing rapid growth and expansion.Â
Old Colony...
6
Made Simple, Made Yours.
Simplicity in technology is often a razor-thin line to manage. The word "simple" can sometimes have negative connotations. If something as complex as setting up dynamic AI-driven drip campaigns can be made easy, then it must not be a high-fidelity bleeding edge tool with dozens of configurable settings, right? No brokerage or agent wants to use a tool that feels complicated or cumbersome. We all want everything to be as easy as the click of a button. After all, nobody knows better than technology and training directors how much real estate agents hate anything that feels complicated.Â
I have been working in enterprise real estate software sales for the better half of a decade and what my time working...
5
Efficiency: The Art of Getting More Done in Less Time
As my role at Delta Media Group® has changed over the years, I've learned a lot about the value of process and organization when it comes to, not just getting things done, but using time as efficiently as possible. It's very difficult to even get a handle on how much work you really have if the bulk of your time is spent working out the best way to prioritize and approach that work instead of actually doing it.Â
This used to be very simple for me as my role here was so reactive by nature. As someo...
3
Making Changes in Your Business
If history has taught us anything, especially the past three years, it is that there is no way for the future to be accurately predicted. In some ways, this is probably a good thing because then life would be very boring. After all, it would be predictable. However, it means that when the unexpected happens, you must be prepared to make changes in your business without notice, which is something I know that many of you have already dealt with this year.
I am a planner. To some of you, this will resonate and to others, it will not. I remember at the very young age of about sixteen, thinking about my life and where I wanted to be when I was 45 years old. I thought about things like how much I would earn...
