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Canton, Ohio — September 12, 2023 — Delta Media Group, one of America's largest technology solutions providers for real estate brokerages, announces the launch of one of the industry's most advanced CRM-based, all-in-one digital marketing platforms. The new "made for mobile" DeltaNET 7 leverages artificial intelligence and automation with unmatched brokerage and user-level customization.
"By simplifying nearly 30 years' worth of features combined with the...

Just like when a client sees a home for the first time, first impressions matter a great deal in turning leads into clients. In an era when first contact can happen through so many different mediums and platforms, it's critical for agents to be prepared. Just as importantly, your team needs to be ready for first contact at any time, which is why automation is such a useful tool to add to your digital toolkit.
Since first contact is so important, today we're going to take a deeper look into the many ways that you can make first contact with prospects and the early steps you can take to start converting those prospects into clients.
Before we get into the specific channels that you use to make first contact with leads, it's worth remembering a few key tactics that can help you in a...

A record 4.9 billion people are using social media in 2023. The most active social media network continues to be Facebook, with 2.9 million monthly active users worldwide. It's the primary reason that the National Association of REALTORS® reports that Facebook is the No. 1 social media channel for real estate agents, used by 76 percent of its members.
However, NAR research also notes that fewer than one in five real estate agents (17 percent) use social media, like Facebook, to market homes. The opportunities to stand out from your competition by leveraging social media to market your listings — and your business — are enormous.
Facebook research al...

The better you feel, the more of yourself you can bring to your business. Yet, many real estate agents find they are burning the candle at both ends — working harder and not seeing the kind of results they want. Leveraging technology is your best bet when you're flirting with burnout. You will free up hours to rest, relax, and recharge.
The right technology empowers small teams to compete head-to-head with larger, entrenched rivals. Even new agents working independently can rise to a whole new level as technology fills in the gaps and helps them meet customer needs in ways that used to require months of work and whole sets of solutions.
Customer Relationship Management is the key to s...

Good times don't last forever in real estate, but neither do down times. In an industry where market conditions often dictate those ups and downs, having a plan for how to handle the slow times is essential to long-term success. The rainy days are when your reliable, consistent commitment to lead generation and marketing can help you thrive while the competition is scrambling to make ends meet.
Of course, avoiding that scramble depends on having a plan and putting in the work to ensure that your lead generation will remain strong when the market inevitably cools. Here are some marketing tools that dramatically simplify lead generation, help generate more leads passively, and can help your team find success even on those rainy days.
While the best marketi...
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