Delta Media Group's Blog
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- 2026 | 49 Posts
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- 2015 | 68 Posts
20
Why SEO is so Important to Brokerages
So many companies, admittedly ours included, try and sell real estate brokerages on search engine optimization (SEO). We focus on the increase in traffic, return on investment, so on, and so forth.
What I sometimes fail to communicate is the importance SEO plays in the overall profitability of the real estate brokerage.
For too long real estate brokerages would struggle for profitability. They would yield to the idea of hoping to just break even in their brokerage business and would look for ancillary services for the profitability they needed.
20
Inman Connect New York 2017, Google Testing, and Changes to Your Web Site
At Inman Connect New York 2017 this past week there was a speaker that spoke about the importance of real estate web site performance. The speaker was Raluca Monet from Google.
During Raluca’s presentation I guess she asked all the attendees in her session to test their own web site using testmysite.thinkwithgoogle.com. She was willing to give anyone that had at least a 90 for all three scores a prize. Not one person in the session had a web site that scored that well. She then asked if anyone had a web site that scored at least two 95’s or higher. No one did.
17
Tech Tuesday: Saved Searches & Market Watch Reports
In the Tech Tuesday video for January 17, 2017 we gave you a tutorial on saved searches and market watch reports in DeltaNet 5. Watch the informative video below to learn more!
17
Top 6 Lead Generation Tactics for Real Estate Agents
A real estate lead-generation tool is only as good as the leads it delivers. There are few things more frustrating than making a major investment only to get dead-end leads in return. There are so many lead-generation tactics available that it's easy to get lost in a sea of options. Don't worry, we're here to help! The best lead-generation tactics mix efficiency and effectiveness, allowing you to extend your reach without taking your focus away from the day-to-day details of closing deals. With that in mind, read on for 6 lead generation marketing tactics that are as good for your budget as they are for generating new business.
10
Tech Tuesday: Email Blasts
In the Tech Tuesday video for January 10, 2017 we gave you a tutorial on sending out email blasts in DeltaNet 5. Watch the informative video below to learn more about the wonderful world of email blasting!
