Posts in category 'Real Estate Martech Magazine'
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17
Staging Tips To Turn Any Listing Into A Spring Oasis
Spring is the time most buyers begin searching for their new homes. When touring prospective properties, they not only want and expect the homes to be neat and tidy but also take on the spirit of the season. Luckily, there are a few simple ways to turn any listing into the spring oasis buyers desire.Â
Let's take a look at some staging tips you can share with sellers this spring.
Plant Trees and FlowersÂ
The first thing that comes to mind when we think of spring is flowers. By adding flowers and proper landscaping outside any home, sellers can significantly increase their home's curb appeal. Suggest a local landscaper you've worked with i...
14
Duffy Real Estate: Providing Personal Connection in the Philadelphia Real Estate Market
Making their mark on the Main Line, Duffy Real Estate is a mid-sized, family-owned firm looking to stay local as they continue to serve buyers, sellers, and renters throughout the Philadelphia metro area.
John Duffy first entered the real estate business as a home-builder when the rates for mortgages and construction loans soared. After discovering that this business was where he was meant to be, he got his broker's license. In 1978, he opened a single, one-man real estate office in the town of Narberth, Pennsylvania, right next to the local movie theater. This marked the very beginning of Duffy Real Estate.
Today the Narbeth office resides just around the corner from its original location. Du...
13
Get Organized This Spring With An All-in-One Platform
Typically when we think of spring, we think of warmer weather, sun and flowers, and of course, spring cleaning. Spring cleaning has become a staple in many households and businesses during this time of year because it helps us get organized in time for summer. Summer is the busiest season for many things, including home buying, so getting organized is especially important for real estate industry professionals.
One of the simplest ways for your real estate business to get organized this spring is by utilizing an all-in-one marketing technology platform. Here are some reasons why:
All Your Lead, Prospect, and Customer Data is Stored in a Database
10
Old Colony, REALTORS®: Staying Innovative While Upholding Tradition
Old Colony, REALTORS®, a West Virginia-based brokerage, has been innovating for more than 79 years all while maintaining the same values, traditions, and quality of service they introduced those many years ago.
Old Colony, REALTORS® got its start as a small real estate company in Charleston, West Virginia in 1944. Over the years, they have had affiliations with numerous franchises, such as Coldwell Banker in the 1980s. They even merged with Homefinders, Better Homes and Gardens in the 1990s, becoming Old Colony, Better Homes and Gardens. However, in 2006, they dropped all their franchise affiliations after seeing rapid growth and expansion.Â
Old Colony...
6
Made Simple, Made Yours.
Simplicity in technology is often a razor-thin line to manage. The word "simple" can sometimes have negative connotations. If something as complex as setting up dynamic AI-driven drip campaigns can be made easy, then it must not be a high-fidelity bleeding edge tool with dozens of configurable settings, right? No brokerage or agent wants to use a tool that feels complicated or cumbersome. We all want everything to be as easy as the click of a button. After all, nobody knows better than technology and training directors how much real estate agents hate anything that feels complicated.Â
I have been working in enterprise real estate software sales for the better half of a decade and what my time working...
