Posts with tag 'DeltaNet'

What's in a list? Ideally, as many subscribers as possible! Your email list should be one of your most valuable marketing assets as a real estate agent, allowing you to stay in touch, share your expertise, build strong relationships with your subscribers, and generate leads. Almost everyone has an email address and most people check their email multiple times per day, which means that email is a direct line to your audience.

Whether you're building an email list from scratch or looking to extract more value from your existing list, there's plenty you can do right now to help your email marketing create customers for life. Take your email marketing to the next level, with our guide to building an engaged email list for real estate agents.

• Set Targets for Email Marketing Goals
  Before you can get busy building an engaged email list, it's well worth sitting down to lay out your goals. These can be long-term goals, like hitting certain subscriber number milestones and cultivating a Millennial audience, or short-term goals like increasing open rates on specific email types. Your goals are likely to evolve as your email list grows, and that's a good thing! Every milestone has meaning, and there's always more you can do to grow your list.

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Promote the Builders and Communities Where You Do Business

New construction homes are a popular choice for many buyers, especially in markets where a lack of housing inventory exists. No matter what the reason a buyer is opting to build a house, marketing new construction homes often present unique challenges for real estate agents. The market for new construction is strong, but you may still have to adopt new tactics to market new construction homes to your audience. Get started with our guide on what real estate agents need to know about marketing new construction homes.

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Navigating Social Media Advertising

Facebook is currently the largest social media website in the world, boasting 2.32 billion monthly users. It's safe to say that practically every social media user is on Facebook. Its popularity makes it an excellent place to advertise your real estate brand and business.

What many real estate firms don't know is merely creating a Facebook business page and placing an occasional Facebook ad is rarely enough.

At Delta Media Group, we understand the social media landscape is in constant evolution and companies, like Facebook, make changes to their policies and procedures regularly. Understanding how these changes impact your marketing strategy--and more importantly, how to adapt to these changes to achieve success--is a top priority for us and our clients.

Delta Media Group is fully aware of Facebook's recent changes, and we've taken necessary steps to ensure we are in compliance with the ads we place for our customers. To help you understand what was changed and how they impact your brokerage, we've created this concise guide with everything you need to know.

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Ask just about any real estate agent, and they will tell you maintaining and growing client relationships are at the heart of succeeding in today's market. A real estate agent juggles multiple tasks daily. It's essential to find a way to organize your time to concentrate on priorities like finding prospects, converting leads, showing homes, and making sales. 

It sounds like a lot of heavy lifting, but you really can squeeze all of these things into your day by using an organized, active sales pipeline.

The goal of a pipeline is to move prospects through each stage of the sales process, from marketing to closing, while keeping your pipeline stocked with new opportunities.

We've put together six tips to manage your real estate pipeline and help grow your business. 

1. Use the Right Tools for Pipeline Management
   Managing your real estate pipeline with spreadsheets, email, and notes is a challenging task. When you have to spend so much time managing your pipeline manually, you're losing time you could dedicate to closing deals. Manual pipeline management also makes it easier for tasks to slip through the cracks, resulting in lost business.
   
   
   
   Delta Media Group's Pipeline Manager is a robust, back-end CRM system built with all the rights tools to prioritize your day's activities quickly. Since the Pipeline Manager gives you the power to automate your office tasks, you have more time in the day to do what you do best - close more deals.  Agents have the ability to track, manage, and engage with contacts from their smartphone with Pipeline Manager. 
   

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Every modern real estate business needs its own website, from the smallest brokerages to the biggest brands. Your website is the face of your business online, and the place where customers come to learn what you have to offer. But it's also so much more. Check out our ten reasons why real estate agents need their own website.

1. Customers Rely on Websites to Find Homes, Agents, and Real Estate Businesses
   Real estate customers from Boomers to Gen Z rely on websites and online search to connect with businesses, scout listings, and find agents. So while a website is essential for connecting w...

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